“Jeez, man, that motorbike almost ran you over!”
I gave a perfunctory wave to the British backpacker, acting as if crossing a busy street in downtown Saigon without looking was normal behavior and strolled on.
The Vietnamese office worker turned his head back at me and glowered before rolling his right wrist back and accelerating away on his red and black Yamaha Nuovo.
The white cord of my Apple earbuds ran underneath my t-shirt into my pocket as I absentmindedly strolled down Bui Vien Street on the way back to my apartment after an unproductive afternoon work session.
Though I had a podcast running in the background, it wasn’t the interview that was distracting me.
My flat mate, David Hehenberger, had just invited me to hop on a bus with him the next day to go to Mui Ne, a small town on the beach near Saigon. I had spent most of the afternoon agonizing over the opportunity.
On one hand, it would definitely be less productive than if I stayed in Saigon. Yet, it could be more productive in the long run if I got off the computer for a couple of days.
But was productivity even the point? What’s the point of being productive most of the time if you can’t enjoy a trip out of town periodically?
But at the same time, I’m not that will-to-pleasure by nature.1
Maybe I should make the decision based on what would be a better story? I would definitely remember the trip to the beach in twelve months, but probably wouldn’t remember what I did if I stayed in Saigon. At the same time, it’s those countless hours spent stacking rocks, that, added up, lead to building castles.
What did my decision to go or not go to the beach indicate about my identity? What does the fact that I’m considering what going to the beach says about my identity say about my identity? Is it worth considering every action as an expression of underlying principles and personal core values instead of just accepting that in the big scheme of things most individual actions probably don’t matter much?
This is how an afternoon is wasted.
The following week, I read Work the System by Sam Carpenter. Carpenter suggests that every person and business have a set of General Operating Principles. When there’s no established process for doing something, your General Operating Principles are a set of principles, heuristics, and rules of thumb to enable more effective judgements for modifying existing systems or creating new ones.
Inspired by the idea, I re-read Ray Dalio’s Principles, which codified the general operating principles of two people I admired and started a list for myself.
When I’m faced with a decision that I am having difficulty making, I read over them and often find a bit of insight which helps make the decision. I also read them over each week as part of my weekly review, so they are in the front of my mind before making any big life decisions.
Below are my General Operating Principles, I have cited the source when I remember where it’s from.2
General Operating Principles: My Personal Core Values
- I value living an integrated life. I have systems that allow me to move towards my desired outcomes in business, relationships, health, and spirituality. (Source: Jurgen Dhaese)
- I take a long-term perspective. When making decisions, I consider second and third order effects. I realize that it’s compound interest over the long term that leads to results. I play long ball.
- My heuristic to break my personal systems and commitments or take on a new commitment is “Fuck Yes or No.” I do not do so lightly, nor do I feel guilty when doing so is a “Fuck Yes.” (Source: Derek Sivers by way of Mark Manson)
- I move towards The Resistance. I am always moving away from my comfort zone into growth opportunities, into my stretch zone. (Source: The War of Art)
- I study to increase my skills. I recognize that a steady diet of reading and contemplation is vital to personal development and my happiness. (Source: Work the System)
- I prioritize establishing and enhancing meaningful personal relationships. I always have time for family or a true friend.
- I do not try and push people through the door, but I always aim to leave the door open and be available. I believe the ship sails with the tide.3
- I seek first to understand then to be understood. I think from the other person’s point of view before my own. I listen actively and empathetically when others talk. (Source: 7 Habits)
- I respect others’ time and opinions. I am timely and dependable.
- I am deliberate in my actions. When I feel the need to rush, I ask myself, “do I so undervalue my ability to make an impact that I feel compelled to rush and create an extra five minutes? My actions and thoughts feed my mind signals of abundance.
- I seek out and value new experiences and travel when they allow me to create and deepen meaningful relationships, provide renewal, and foster personal growth.
- I strive for simplicity. Would eliminating a system or saying “no” save time, energy, or money? I believe that less is more and always seek to do more of less. (Source: Work the System)
- I focus all my energy within my circle of influence. I do not concern myself or worry about things over which I have no control. (The 7 Habits of Highly Effective People)
- When I truly believe in something, I do not quit. I have pigheaded discipline and determination. I recognize the value of consistency, commitment, and grit to accomplishing challenging goals. (Source: The Ultimate Sales Machine)
- I do it NOW. I seize inspiration. I don’t delay an action if it can be done immediately. I touch it once. I implement immediately. I ship.4 (Source: Getting Things Done)
- I choose to react proactively to events beyond my control. I take 100% responsibility. I recognize that problems are gifts that inspire me to action. A problem prompts the act of creating or improving a system or procedure. When one occurs, I think, “Thank you for this wake-up call,” and take system-improvement action to prevent the setback from happening again. (Source: Work the System)
- I am a leader. I don’t manage problems; I work on system creation and improvements in order to prevent problems. I create, connect, and inspire. (Source: Seth Godin via Cam Collins)
- I act honestly. I am bold and clear with others in asserting my needs. I do not avoid confrontation because of fear.
- I recognize the importance of being well-rested to good decision making and quality work. If I’m tired, I get rest and then attack the problem when I’m fresh.
- I go into Terminator Mode at 85% complete. Once I get to 85% complete, I start obsessively focusing on the project that’s 85% complete. The mind will play all sorts of tricks on me if I let it, trying to seduce me into doing something unrelated or new. I never give in to that. I get hungry and focused when I get to 85% complete; I get it done. (Source: Sebastian Marshall)
- I don’t complain or whine. I don’t blow off steam by talking about problems; I do it by executing and being proud of my work. (Source: Sebastian Marshall)
- I recognize that I am what I do today. If I don’t do it NOW, I won’t do it ever. Every action is not an event but the laying down of a new neural pathway for habit creation.
- Everything I do, I do because it serves a bigger vision I have for myself and the world. I don’t use words like “need to” or “have to” or “should.” I recognize that once you get past physics, reality is entirely negotiable. I choose to create reality that I want to exist.
- I realize that wisdom and passion are the result of experience. They’re acquired by people who do the work day in and day out. I know that the castle is a bunch of rocks.
- I believe that I can get all I want out of life by suspending my ego and taking a no-excuses approach to achieving my goals with open-mindedness, determination, and courage and by relying on the help of others who are strong where I am weak. (Source: Ray Dalio – Principles)
- I invest in my self-perception and don’t emotionally invest in how others perceive me or my work, good or bad.
- I believe that vulnerability and authenticity are the paths to true connections and meaningful relationships. (Source: Models)
- I operate with urgency. I understand that I have a limited time on Earth and every second has an opportunity cost.
- I think in Power Laws. When confronted with a challenge or opportunity, I ask, how can I 10 times this? (Source: 80/20 Sales and Marketing and 10x Talk)
- I believe in the 80/20 decision-making rule – Is it unconventional? Will this multiply (not add) results? (Source: The 80/20 Principle)
- I live as if I were living already for the second time and as if I had acted the first time as wrongly as I am about to act now. (Source: Man’s Search for Meaning)
- I believe in the power of radical focus. I say no to 99 out of 100 great opportunities. (Source: Warren Buffet via Darren Hardy)
- I value integrity, meaningful relationships, and legacy above other currencies. (Inspired by Gary Vaynerchuk)
- I believe that relationships are reality, the fabric of life, and the Universe. My priorities, to-do list, and calendar reflect that I actively treasure the people in my life.
- I think like an investor. I create plans that protect downsides and define deadlines. I don’t internalize losses. I value correct decisions over right decisions. (Source: What I Learned Losing a Million Dollars)
- I value speed of implementation. I am slow to commit, but when I do commit, I execute quickly, violently, and without regret. (Inspired by Certain to Win and Patton)
- I optimize for optionality. I recognize the Extremistan nature of modernity and act accordingly. (Source: Antifragile)
This is a living document. I started with just three or four and have added many and removed some over the past few years. In the future, some will come off the list, more will be added, and most will be refined.
How to Find Your Personal Core Values
The technique I recommend to find your personal core values (and the one I used) is simple: If I read, hear, or watch something which particularly resonates with me, I add it to a list.
When some life experience (usually a mistake) occurs, I reflect on it and add my learnings to the list.
In this way, I have gradually started to put together a list of principles that I hope effectively combines both external wisdom and my own personal core values.
I didn’t go to the beach. At least at this point in my life, I have too much respect for (and fun) stacking rocks.
P.S. I would recommend you make your own list of General Operating Principles, and keep them easy to access. I keep mine in the Shortcuts of my Evernote. If you’d like to steal some of mine,
Want to get started on putting together your own General Operating Principles?
You can download a copy of the 37 General Operating Principles by entering your email below.
Last Updated on June 30, 2021 by Taylor Pearson
Footnotes
- When I meet people, I have a habit of trying to categorize them using a pie chart of three schools of Viennese Psychotherapy: – Freud’s first school – will to pleasure, Nietzsche’s second school – will to power, and Frankl’s third school – will to meaning. I’d say I’m roughly 10% pleasure,/ 40% power,/ and 50% meaning. Frankl’s call to chase meaning and Nietzsche’s pursuit of power are more interesting and attractive to me than Freudian hedonism.
- Many of the ones not cited come from someone else, I just don’t recall who. If you do, please let me know and I’ll attribute it above.
- I like to use the metaphor of a ship sailing away from port in deciding how to help people. I always try to leave the gang plank down, but my mission is to get the ship in the best shape possible for the voyage and get it out of port on time. It’s their choice to get on or not.
- “Ship” in the Seth Godin sense of the word, get the project out the door.
Brian Carpenter says
Good stuff Taylor. Here’s one of mine along the lines of your 29, 30 & 32: Put myself in a path where black swans of fortune are known to randomly land (“Extremistan.”) (Nicholas Nassim Taleb) Example: Creating digital products that CAN go viral. Some say “viral” can be engineered and pursued as a strategy. But I think that “viral” is more often than not a black swan. But if it lands, you can score BIG. But the swan can’t land if you don’t create the product. (Admittedly, this metaphor will be opaque to anyone who hasn’t read NNT.) This operating principle has made me money, allowing to choose when and where I work.
Taylor Pearson says
Very true. I’ve been thinking about biz models lately and agree that looking for models with unbounded upside (high convex black swan exposure) is a real advantage most people don’t see.
One of Chris Sacca’s investment rules is “Give yourself a chance to get rich” (http://fourhourworkweek.com/2015/05/30/chris-sacca/) which essentially gets at the same thing.
The mistake I’ve made in the past though and that I see other people make is to mistake having unlimited upside with actually being in a good position to realize it. For example, pumping out digital products that aren’t any good. Virality is real, but it’s usually the result of a high level of market empathy and great timing (along with luck) and the former two usually require a lot of time spent “doing things that don’t scale.”
Corina Bega says
Great inspiration, Taylor!
In #36 you might consider replacing violently with vigorously. Just a thought.
Thank you for your valuable insights!
Taylor Pearson says
I got a little excited after watching Patton, but generally agree that war metaphors don’t translate very well to business as they often imply a zero-sum game. Thanks for pointing that out 🙂
Steffen says
Great article, Taylor!
How do you reconcile:
“32. I believe in the power of radical focus. I say no to 99 out of 100 great opportunities.”
and
“37. I optimize for optionality. I recognize the Extremistan nature of modernity and act accordingly.”
?
I found myself struggling with that quite a bit.
Another way to put it might be:
How do you reconcile Thiel’s definite optimism with a complex world, where basically nothing is predictable?
Taylor Pearson says
“Definite in ends, adaptable in means” is typically how I think about it.
I want to write a book is a definite end, but the means are dependent on the resources at hand. Maybe a good editor will email out of the blue, maybe I’ll have to find one, etc. I feel like you can create optionality to enable more/better means for getting to the end you want without knowing exactly what “more/better means” will be.
Justin Hill says
I really enjoyed your book and really like this footnote. “I like to use the metaphor of a ship sailing away from port in deciding how to help people. I always try to leave the gang plank down, but my mission is to get the ship in the best shape possible for the voyage and get it out of port on time. It’s their choice to get on or not.”
Taylor Pearson says
Thank you on both accounts. I have a long rant about that, but tried to keep it brief. My experience seems to be that if you leave the gang plank down and they keep watching you unload gold, some people eventually come onboard. Some, for whatever reason, don’t.
Eric Conley says
Thanks for the reminder on no. 3. I received an unsolicited job opportunity that I previously would’ve said “Fuck Yes” to, but am now contemplating if it’s the right move. Contemplation = I shouldn’t do it.
Taylor Pearson says
Yea, generally seems to be true for me that if you’re on the fence and it’s anything longer than a 3 month commitment, it’s not worth taking it.
Pat Larsen says
Taylor, great list. I’m definitely going to share it.
Do you prioritize the list?
The US Military created a Code of Conduct that was meant to be easily remembered and counted on during the absolute toughest of times- indefinite imprisonment in war (POW).
https://en.wikipedia.org/wiki/Code_of_the_United_States_Fighting_Force
Here are a couple. Some of these are from the perspective of a father and military guy.
Be a steadfast friend and a terrifying enemy
Avoid almost all conflict. Walk away. But when you absolutely must fight, fight with everything.
We are all going to die. All our ancestors did. All our descendants will. The main concern of life is not always survival. There are things worth dying for. Find them. Respect them.
Find the humor in every situation. This always starts with laughing at yourself.
Find ideal archetypes for conduct you wish to emulate. The mind crystalizes around these examples. Investment: Buffet. Patience: Buddha. Equanimity: Epictetus. Courage: Patton. Vision/Balls: Musk.
Nothing you do in life will be as important as your kids. Make tradeoffs and sacrifices. Make peace that you will disappoint them and hurt them because you are human. But, they are everything.
We are monkeys aspiring to be more. If a person’s actions or thoughts don’t make sense, put them in the context of a village 100,000 years ago or a forest 10,000,000 years ago. Then it will make sense from a survival or procreation point of view.
Seek first to understand, then you will be naturally understood. Almost always communicate in the fashion the other person is best able to receive.
Other people are everything. They are where your resources, your time, your ideas come from. They don’t define your self-worth, but your life is worthless without them. ***Clearly, the opposite is true too…. 🙂 Be a rock, be an island. Need everyone, need no one.
Covet your distractions, but also limit them.
Taylor Pearson says
Great share, thanks Pat.
i’ve been thinking a lot lately about the “other people are everything bit”
When you get down to it, there’s just not much left after the people and the work we get to do with them.
After being able to do cool work with cool people, much of life seems to leave pretty marginal returns.
Pat Larsen says
Yeah- “money” is really just an agreement between people that is a placeholder for time, attention, effort, experience. Can’t eat that paper fiat currency. Can’t do anything physically useful with gold (unlike iron or lead) unless you are building semi-conductors. Having more money just means being able to command more “people power” to build a car or yacht for you, fly you somewhere by refining oil, studying and practicing for 20 years to get your medical diagnosis right….people.
It’s really hard to get through this world without people.
I’ve seen Castaway. F that. 🙂
Solitary Confinement is basically torture for social animals like us.
sam t says
I live my life with the intention of growing better and positively influencing through honest and fearless actions in the name of science and love (work being your love made visible).
Do the opposite of what your fears tell you to do (and you will create love, and though that growth WITH those around you).
kat_raz says
Thanks for sharing Taylor, I love #34. Relationships are such an important aspect of life, it personally gives me a lot of inspiration and meaning. And I like the idea of looking at your calendar for realizing what is truly important to you (coming from a Google Calendar power user 🙂
Taylor Pearson says
Thanks Kat!
I challenge you to a calendar power user competition in that case ;). I’m pretty hooked!